App Marketing Training Course

App Marketing Training Course

  • You will be able to better predict the app ideas that will generate more revenue
  • You will get 100X the number of downloads you currently have
  • You will learn App Store search Optimization (ASO)
  • You will learn how to get press for your app
  • You will learn the fundamentals of the mobile app business
  • You will learn how to correctly monetize your app

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App Marketing Training Course

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App Marketing Training Course Syllabus

How to Market Your App or any Digital Product

  • The Importance of App Marketing
  • The Fallacy of Build it and They Will Come

 

Idea Validation – How to Save Yourself Time and Money

  • The Importance of Idea Validation
  • The Simplest Way of Validating Your Idea – The Starbucks Method
  • Using Google Trends to Estimate the Size of Your Market
  • The Landing Page Validation Method
  • How to Create a Landing Page in Less than an Hour
  • Creating a Minimum Viable Product
  • Using Crowdfunding to Validate and Fund Your Idea

 App Monetization Models – How to Make Money From Your App

  • Differences in Monetization Strategies Between iOS and Android Apps
  • When it Makes Sense to Create a Paid App
  • When to Use In-App Advertisements
  • Have You Thought About These Alternative Monetisation Models?

 

How to Optimize Your App Store Listing

  • How to Get an App Icon Designed without Breaking the Bank
  • Split Testing for Success
  • What Makes a Good App Icon?
  • The Dos and Don’ts of Making App Screenshots
  • Tools for Making App Screenshots

 

Growth Hacking Techniques for App Downloads

  • 1000 True Fans
  • Building an Email List
  • The All Important Landing Page
  • Blogging Your Way to App Success
  • Content Marketing for App Downloads
  • How to Hack a Successful Launch on Product Hunt
  • How to Launch on Beta List
  • How to Launch on Hacker News
  • If At First You Don’t Succeed…
  • Cross Promotion for App Downloads
  • Social Referrals and Social Queuing
  • How to Automate Your Social Media

 

How to Get Press for Your App Launch

  • Do I Need a PR Agency?
  • Not All Press is Created Equal
  • How to Craft Your Story
  • How to Craft Your Pitch
  • How to Figure Out Which Journalists to Pitch
  • How to Find Out Anyone’s Email Address
  • How to Pitch a Journalist 101
  • How to Establish a Relationship with a Journalist
  • What if You Still Can’t Get Anyone to Write About You?
  • Final Tips on Getting Press

 

How to Get Your App Featured on the App Store

  • How to Get Featured on the App Store
  • “Only on the App Store”
  • Work with the Corporate Mindset
  • Native vs. Cross Platform Apps
  • Tips and Tricks for Getting Featured

 

ASO (App Store Optimization) – How to Rank Higher on the App Store Search

Algo

  • What is App Store Optimization (ASO)?
  • Top Tips to Optimize Your App Store Listing
  • My Complete ASO Workflow
  • Using Apple Search Ads as a Research Tool
  • Early vs. Late Game Strategies
  • Differences Between Google Play and the Apple App Store

 The Right Way of Using Paid Advertising to Drive Downloads

  • When to use Paid Advertising for App Marketing
  • Always Test Before You Advertise
  • Which Platform to Advertise on?
  • How Much Does it Cost?
  • How to Set up Your Facebook Ad for Maximum Click through
  • How to Use Your Competitor’s’ Ad Budget
  • Where Can I Find More Customers?
  • One Weird Trick to Get More Money from Apple

 Reviews and Ratings – how to Get More 5 Star Reviews

  • How to Get More 5 Star Ratings and Reviews
  • Use This Free Tool to Monitor Your App Reviews

 How to Use App Analytics to Increase User Retention

  • How to Use App Analytics to Increase User Retension

 

–Black Hat Methods of Getting More App Downloads and Revenue

  • White Hat Techniques vs. Black Hat Techniques
  • Ultimate Black Hat Techniques to to the Top of App Store Rankings

 

Bonus: How to Use Bootstrap to Build an App Showcase Website for FREE

  • A 5 Second Way of Building a Web Page for Your iOS App
  • How to Use Bootstrap to Build Your App Showcase Website
  • How to Host Your App Showcase Website for Free

 

Your Turn

  • It’s Time to Work Out Your Marketing Strategy