What are the course objectives?
The course covers core concepts of Digital Marketing like Search Engine Optimization, Social Media Marketing, Search Engine Marketing, Video Marketing, and Email Marketing.
The course will also help you master tools and platforms such as Google Analytics, AdWords, YouTube and Facebook
Who should enroll for this training?
SSC Passed students.
Who will benefit?
- Business People
- Market executives
- IT professional
- HR professional
Google Tag Manager Course Introduction:
This Tag Management tool from Google is a short technical for fresh user to understand and use it accurately, but here at digital marketing online we are going to divide Tag Manager into smaller sections that will be thought to you by our well versed, experienced and Google certified trainers that will teach you through set steps to make sure you understand and know the working of the Tag Manager system. After our training program you will not require an IT team to change tags again; with the knowledge and tools gained you will organize your own website tags all by yourself. This will make you focus more on marketing, rather than coding.
Google Tag Manager Course Syllabus:
What Is Tag Management And Why Is It Useful?
- Overview of Tag Management Systems
- Tag management: how it works, why and when to use tags
- Developing a measurement framework
About Google Tag Manager (GTM)
- Background to GTM
- How to access GTM and the steps to set up an account
The GTM Interface
- Overview of the User Interface
- How GTM is structured
- Overview of user roles for GTM
- How to install GTM on your website
- What is a data layer and why you should use one
Enhancing Your Data
- Add a static value to your Pageview tag
- Use variables to add dynamic data from the page to your Pageview Tag
- Basics of CSS selectors
- Add Event tracking to exit links
- Using a data layer to structure your data
Managing Your GTM Implementation
- Best practice for managing your tags
- Best practice for managing users
- User roles and work flows
About Our Institute:
Our institute has more than 10+ years of experience in DM Teaching, We are well known in tharket for building the sites and promoting them. We also provide Weekend training. We provide placements to the trained students in our company.Our Company has more than 10+ years of experience in Digital Marketing, SEO. We are well known in the market for building the sites and promoting them. We also provide Weekend training. We provide placements to the trained students in our company.SEO. We are well known in the market for building the sites and promoting them. We also provide Weekend training. We provide placements to the trained students in our institute.
Frequently Asked Questions
What Is SEO?
SEO stands for search engine optimisation, and while there are many detailed explanations, the best one we can think of is “making things appear higher in Google (or any other search engine)”. In our case, we also break SEO into on-site and off-site SEO.
On-site SEO works on things on your own site that will help search engines understand what you do and find all the pages on your site. Off-site SEO is concerned with creating links back to your site in order to help demonstrate relevance and popularity to Google.
It is obviously more technical than that, but we reckon these are good summaries.
What Is PPC?
PPC stands for pay-per-click and is a phrase used to describe the paid advertising model available to companies on sites such as Google (the results at the right or top of the normal search results). The name comes from the fact you only pay for the advertising when someone clicks on it.
It is commonly used to refer to Google AdWords, but could equally describe Bing Advertising, Facebook Advertising or any other kind of online advertising where you pay per click.
Do you only use Google AdWords?
While the majority of our PPC clients will make use of AdWords, it is not the only advertising platform and certainly isn’t always the most effective. At 31, we also have experience using all sorts of PPC services, such as Facebook Advertising, LinkedIn Advertising and Paid Stumbles, to name a few.
We will help you find the correct advertising platform for what you’re trying to achieve.
What is local SEO?
Our Training Features
Top Notch Faculty
Free Demo For beginners
Our Students Testimonials
Thanks for digital marketing online., I learned Search engine optimization in digital marketing online and I am very satisfied with the training, co operation of the faculties was very good.Rajesh
Training here is combining the market perspective plus the main course content, which provides us with the clue of what exactly we have to do to after the completion of training.Chakri
The trainer is a really a decent and knowledgeable digital marketing specialist. He is patient and capable and really goes the extra mile to make sure you understand his subject.venkat